Womenomics
By Claire Shipman and Katty Kay
HarperBusiness, 2009
256 pages
According to Womenomics, by career women Claire Shipman (Good Morning America) and Katty Kay (BBC News), there’s a “workplace revolution” going on. Women are pushing aside the “daycare dash” and 60-hour work week, but without having to compromise their seat at the table.
This is great news, but why [...]

This past Monday I boarded a plane bound for fabulous Las Vegas to attend the Consumer Electronics Show (CES) on behalf of my client, the Electric Drive Transportation Association (EDTA). Not only was I excited to go to Vegas for work, but I was also eager to help EDTA promote its educational consumer brand – [...]

The International Consumer Electronics Show (CES) is one, if not the biggest, electronics conference in the world. Thousands of industry enthusiasts from all over the world meet for one week to admire the latest innovative technology from the largest tech companies. The who’s who of the industry meet and celebrate everything the industry has accomplished. [...]

With the New Year comes all manner of “year in review” lists, articles and coverage across the media spectrum. Some of these will simply summarize the previous year’s highlights, while others will take a more nuanced and critical approach, attempting to learn from the year past and consider the lesson’s we can all take forward.
Amongst [...]

Environics Communications sponsored a very successful event a few weeks ago. The panel discussion in downtown Toronto was focused on communicating with social media on a business-to-business level. The event was especially created for those in the technology sector, and the face-to-face approach was, perhaps ironically, appreciated.
Mid-sized technology businesses seem too often to miss the [...]

I am very proud of the numerous long-term client relationships we have at Environics Communications. Considering it has been less than 18 years since we opened our doors, we have several clients with 10-years-plus relationships. In most of these cases, one of the original Environics people who pitched and won the account is still involved [...]

Workplace organization is a tricky and tough skill to master. As a public relations professional, no matter if you work at an agency, corporation, or association you always deal with a constant ebb and flow of workload and priorities. Sometimes the constant change of deadlines, due dates, and pop-up meetings seem to eat away at [...]

The Cluetrain Manifesto
Tenth anniversary edition
By Rick Levine, Christopher Locke, Doc Searls and David Weinberger
Published by Basic Books, 2009 (first published 2000)
224 pages
“A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter – and getting [...]

Until recently I was one of those rare individuals who have spent my entire career in the nonprofit realm. A few weeks ago I made the foray into the for-profit world by joining a communications agency.
It’s a transition I have been enjoying because I am learning new things and realizing that nonprofits and companies have [...]

The world is still mourning the passing of Steve Jobs, the former leader of Apple Inc., especially communication professionals and technophiles who anxiously await the newest creations in technology that will advance our personal and business lives in both epic and subtle ways.
As a former Business Manager at Apple, Steve’s passing marks the loss of [...]