Queen of YouTube

Jordan’s Queen Rania recently received YouTube’s inaugural Visionary Award for her video blog through which, the Associated Press reports, “she sought to challenge stereotypes of the Arab and Muslim world and encourage dialogue across cultures.”
I frequently visit YouTube. But I typically use it to decompress by a) viewing the latest goofy video that makes me [...]

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The now is digital (forget the future)

Last week I attended the Marketing Week conference’s Digital Day, during which an array of innovative new media speakers made one fact abundantly clear: that if communications professionals don’t get with the digital program, we’ll be yesterday’s news before we know it.
By the end of the day my brain ached.  Not because of the complexity [...]

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How was your stay?

Our company has an annual team retreat where everyone from all offices gather together to hear about the company results, attend education sessions and celebrate our success. It’s always a lot of fun. Over 14 years, we have gone to many resorts and hotels around Ontario and Quebec.
This year, we went to the Westin Trillium [...]

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Saving bacon

Many public relations professionals will have been following Canada’s Maple Leaf Foods crisis since the story of listeria-tainted packaged meats possibly contributing to the deaths of at least 20 people first hit in August. The company’s CEO, Michael McCain, from the point that the story was linked with Maple Leaf, was unusually and, some would [...]

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