Review: ‘The Cluetrain Manifesto’ tenth anniversary edition

The Cluetrain Manifesto
Tenth anniversary edition
By Rick Levine, Christopher Locke, Doc Searls and David Weinberger
Published by Basic Books, 2009 (first published 2000)
224 pages
“A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter – and getting [...]

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Joining an agency from the association world

Until recently I was one of those rare individuals who have spent my entire career in the nonprofit realm. A few weeks ago I made the foray into the for-profit world by joining a communications agency.
It’s a transition I have been enjoying because I am learning new things and realizing that nonprofits and companies have [...]

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The end of an innovative era for digital communication

The world is still mourning the passing of Steve Jobs, the former leader of Apple Inc., especially communication professionals and technophiles who anxiously await the newest creations in technology that will advance our personal and business lives in both epic and subtle ways.
As a former Business Manager at Apple, Steve’s passing marks the loss of [...]

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Dear Occupant:

Unless you’ve been living under a rock for the past few months – and no disrespect intended to rock dwellers – you’ve likely heard about the Occupy Movement. What started as a single demonstration on Wall Street in September is now a worldwide story. Citizens in 1500 cities around the globe have either witnessed, participated [...]

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