With the New Year comes all manner of “year in review” lists, articles and coverage across the media spectrum. Some of these will simply summarize the previous year’s highlights, while others will take a more nuanced and critical approach, attempting to learn from the year past and consider the lesson’s we can all take forward.
Amongst [...]

Tweet ups, swarms, super swarms, mayors (but not the kind who are elected to public office) — so what is all this strange lingo? All have to do with “geo-location” tools, one of the latest crazes in social media. Geo-location was also the focus of a recent workshop hosted by the National Capital Chapter of [...]

Call me old-fashioned. I start my morning at home with the Washington Post spread across my kitchen counter. I start with the front section and go page-by-page, headline-by-headline and article-by-article. I carefully look at the editorials, the letters to the editor and the op-ed articles.
While I’m working through the front, Metro, Style and Sports sections, [...]

Last week’s excellent blog on the importance of storytelling by our colleague Lorna Freeman crystallized a thought I’ve been mulling around. Recently, I attended a golf tournament to raise funds for a great organization called motionball. motionball’s aim is to introduce the next generation of donors, volunteers, and sponsors to the Special Olympics, a global [...]

Associations employ more than one-million people in the United States (including one-in-10 in the nation’s capital), generate more than $30-billion in payroll, bring in some $33-billion in revenue, and hold an estimated $50.6-billion in assets.
There’s no denying that associations are powerful. And as more associations are becoming globally focused, they are becoming increasingly important around [...]

At last month’s Marketing Week Digital Day conference, Jeff Benjamin from Crispin Porter + Bogusky walked through an entertaining series of client success examples – spanning everything from Burger King’s Subservient Chicken to hipster VW spots. And while client budget spends were not part of the discussion, I’m sure I wasn’t the only one in [...]