Keeping pace with an evolving industry

Communications is an industry that’s constantly evolving. In the past decade we’ve experienced a sea change in how we talk to each other, how brands interact with customers and how the media communicates with everyone. With all of this change, communications as a profession has also evolved, opening up new strategies, tactics and possibilities we [...]

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Talking social B2B – Face2Face

Environics Communications sponsored a very successful event a few weeks ago. The panel discussion in downtown Toronto was focused on communicating with social media on a business-to-business level. The event was especially created for those in the technology sector, and the face-to-face approach was, perhaps ironically, appreciated.
Mid-sized technology businesses seem too often to miss the [...]

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Regional expansion done right

We’re excited to have opened an Environics Communications office in San Francisco this week, fulfilling a long-term goal to be in the California market. We now operate four ECI offices (with Toronto, Washington and Montreal) and share space in Ottawa with sister company Environics Research. Our office expansion over the years has been largely successful [...]

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Telling stories: Part II

Last week’s excellent blog on the importance of storytelling by our colleague Lorna Freeman crystallized a thought I’ve been mulling around. Recently, I attended a golf tournament to raise funds for a great organization called motionball. motionball’s aim is to introduce the next generation of donors, volunteers, and sponsors to the Special Olympics, a global [...]

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PR Agency of the Year!

Last night, at the awards gala of the Toronto Chapter of the International Association of Business Communicators (IABC), Environics Communications was named Large Agency of the Year for 2010.
It was also gratifying to win The Bobbie Resnick Philanthropy Award for our charitable work at the same time.
Last month, the Great Place to Work Institute named [...]

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Building a #1 workplace

Our team members at Environics Communications were thrilled last week with our selection as the #1 Best Workplace in Canada for 2010. The ranking of 75 companies in Canada is prepared by the Great Place to Work Institute in countries around the world and published in local media outlets such as Fortune magazine and The [...]

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Your voice matters

Empowered and eager, graduates are like eagles ready to spread their wings and soar into their careers. Once in their first jobs, it’s not surprising that after years of endless studying, assignments and interning, that we juniors, are keen to share our food for thought.
Yet, in a workplace of talented, forward-thinking and hard-working professionals, it’s [...]

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A new family member at Environics

We announced today that the four-year-old social media analysis firm, Exvisu, is joining the Environics family to become Nexalogy Environics Inc. The partners, Claude, Michael and Eric, will all be staying and we welcome them as our new colleagues.
Nexalogy Environics offers a diverse range of intelligence services based on data taken from various social media [...]

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A prince of a leader

I recently attended a forum on Leadership, Innovation and Sustainability hosted by Canada’s Finance Minister, Jim Flaherty, and Evergreen. The room was an invitation-only audience of company presidents and other executives who share a desire to create a more sustainable economy.
Many in the room were sustainability veterans blazing a trail for others – from Ray [...]

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Prep for the opposition

This month the men of Environics Communications braved the streets to raise awareness – and funds – for the White Ribbon Campaign: the world’s largest effort of men working to end violence against women. On October 1st they participated in Walk a Mile in her Shoes (WAMIHS); an event during which they walked one full [...]

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