So, these six iconic words literally make me passionate

A few years have passed since I had a go at faddish words that have already worn out their welcome. As we’re communicators, speaking in understandable language is the thing. But using clichés and hackneyed expressions and words may seem like an effective use of language, but, in truth, it grates on the ear. Using [...]

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Tips for organizing and prioritizing to de-stress your work life

Workplace organization is a tricky and tough skill to master. As a public relations professional, no matter if you work at an agency, corporation, or association you always deal with a constant ebb and flow of workload and priorities. Sometimes the constant change of deadlines, due dates, and pop-up meetings seem to eat away at [...]

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The Power of Networking

Ever since I began studying public relations in my undergraduate career at the University of Maryland, my professors and advisors constantly preached the benefits of networking. Talk to people in the field, become involved in campus projects, and take advantage of connecting with PR pros who guest lecture in classes. These activities were taught to [...]

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I Don’t Know How I Do It

In less than a month I Don’t Know How She Does It is coming to theatres. I read the book when it came out and liked it for its exaggerated but somewhat truthful look at a day in the life of a working (outside the home) mom and how she copes with that elusive “work-life [...]

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Tweet Twitter nicely and observe the Golden Rule

Comments have been flying around online about the most recent Twitter upset: David George-Cosh (National Post reporter) vs. April Dunford (PR consultant). If you’ve not yet heard what all the little birdies are talking about, here’s the shortened play-by-play (or tweet-by-tweet):
- April: When the media calls you, you jump, OK!?” Why, when you called me [...]

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Online discovery thx 2 Twitter

Is it possible for me to feel blogging fatigue after a scant eight postings? I mean, it’s not that I don’t have random thoughts or insight to share – but it’s pretty clear I don’t always make the time to blog. (Even now I’m feeling pinched for time.)
Enter Twitter. Microblogging not only has resuscitated my [...]

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Staying current on sustainability

As we head into 2009, sustainability and environmental issues promise to command increasing attention from corporations, interest groups, media and the public. There is an interesting article in Environmental Leader about the number of companies reporting their sustainability practices and its PR impact.
Environmental Leader provides an informative daily free online news summary of key corporate [...]

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Cobbler’s kids

A few weeks ago I noticed a half-page ad in a print newspaper placed by a public relations agency. The ad touted the PR industry awards that the agency recently won.
I swooned.
The irony of advertising agencies going after awards has been discussed many times before. The marketing value of winning industry awards is mainly in [...]

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