The impatience of Jobs

Apple’s Steve Jobs’ decision last week to pick out his competitors specifically was a surprising move. There seemed to be a strong element of “I’ve had enough and I’m not going to take it anymore!” to his news conference, which is understandable. Perhaps for the first time since the Newton, an Apple product was losing [...]

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The great “What-if?”

What you don’t know is more interesting than what you know. It’s a fundamental tenet of the news business. Read any reputable (or disreputable, for that matter) news outlet and at least half of the stories will be about not what happened, but what might happen.
Apple understands this. Like perhaps no other company in history, [...]

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Jobs’s absence a branding dilemma

News of Steve Jobs’s leave-of-absence from Apple is a blow to the company, but it needn’t have been such a massive challenge. It’s never a good idea to have a single person, no matter how tempting it might be to do so, to embody a company.
Since 1997, Jobs has done a tremendous job of turning [...]

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The Rogers neighborhood

Here in Canada, as in many other countries, the iPhone 3G went on sale July 11th. There were the predictable media stories about long lines and people camping overnight to get their hands on the precious gizmo. As usual, relatively few journalists had anything negative to say about the product; Apple can apparently do no [...]

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