He opens his eyes, reaches for his phone, and starts reading the headlines on his news app. Then, he checks e-mail, tweets, sends a Facebook message and makes a new connection on LinkedIn. He gets out of bed. He was a communicator in 2011. And, it’s no surprise that this was and continues to be [...]

With the New Year comes all manner of “year in review” lists, articles and coverage across the media spectrum. Some of these will simply summarize the previous year’s highlights, while others will take a more nuanced and critical approach, attempting to learn from the year past and consider the lesson’s we can all take forward.
Amongst [...]

Environics Communications sponsored a very successful event a few weeks ago. The panel discussion in downtown Toronto was focused on communicating with social media on a business-to-business level. The event was especially created for those in the technology sector, and the face-to-face approach was, perhaps ironically, appreciated.
Mid-sized technology businesses seem too often to miss the [...]

I am very proud of the numerous long-term client relationships we have at Environics Communications. Considering it has been less than 18 years since we opened our doors, we have several clients with 10-years-plus relationships. In most of these cases, one of the original Environics people who pitched and won the account is still involved [...]

What do you think?
Four little words: What. Do. You. Think.
Accent on you.
While they are simple words, together they might be the most important words in any client-agency relationship. They are the first words in any collaborative discussion. When they’re unsaid, the discussion is invariably one-sided.
We’re fortunate at Environics Communications to have client relationships that are [...]

A study was released recently by Mercer Consulting with the headline that younger workers are more likely to be thinking about changing jobs even while they express happiness with their current job. According to the US survey findings, workers age 34 and younger are more likely than their older colleagues by as much as 12 [...]

A little over a month ago, I was a rookie. I had a new job with new things to do and very little clue how things worked. But on my first day I was given a check list mapping out my first week outlining who I had to meet with and what we had to [...]

I grew up hating lists.
My mother was a list person, and consequently I had “to-do lists” haunting me most of my adolescence. Send thank you note to Uncle Mark. Cut the grass by EOD Sunday. Reminder that your History thesis is due 11/15 . . .
In business, we all keep lionized lists of one degree [...]

Ever since I began studying public relations in my undergraduate career at the University of Maryland, my professors and advisors constantly preached the benefits of networking. Talk to people in the field, become involved in campus projects, and take advantage of connecting with PR pros who guest lecture in classes. These activities were taught to [...]

A colleague with a sweet tooth as fierce as mine taped this Wall Street Journal article about office candy jars to our refrigerator a few weeks ago.  It got me thinking about the importance of food in the workplace.  Just like food brings families together, it can also create bonds among coworkers.
While working at a [...]