Looking both ways: Consumer trends this year and last

With the New Year comes all manner of “year in review” lists, articles and coverage across the media spectrum. Some of these will simply summarize the previous year’s highlights, while others will take a more nuanced and critical approach, attempting to learn from the year past and consider the lesson’s we can all take forward.
Amongst [...]

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The end of an innovative era for digital communication

The world is still mourning the passing of Steve Jobs, the former leader of Apple Inc., especially communication professionals and technophiles who anxiously await the newest creations in technology that will advance our personal and business lives in both epic and subtle ways.
As a former Business Manager at Apple, Steve’s passing marks the loss of [...]

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No small i when leaders become the brand

One wonders today what the biggest news is and will be: the iPad 2 or the presence/absence of Steve Jobs. Leading up to Apple’s event, there seems so be more media attention on the latter.
There is ongoing debate as to whether CEOs should or shouldn’t become part of their company’s brand.
Richard Branson aligns himself with [...]

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