Wal-Mart’s new Sustainability Product Index: green for good

Wal-Mart’s decision to require its 100,000 suppliers to complete a new 15-question Sustainability Product Index is seismic news.  
Its impact will reverberate across the global supplier and retailer ecosystem, push China to accelerate greater environmental practices and establish the framework of uniform green labeling.  It also offers communication professionals a good case study on how [...]

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